Natura House Santo Andre large cosmetics company in Brazil ...
Here some description by the architects:
When we first began the Natura House Santo André project, we came from the previous experience of designing five Nature Houses in São Paulo. These places are dedicated to the sales force of the biggest cosmetic company in Brazil, which has approximately one million direct sales consultants.
Due to Natura’s interest to implement Houses all over Brazil, we suggested the company’s commercial innovation team an alternative strategy: to build smaller and prefab Houses, in a way to optimize the project, keep construction expenses under control and accelerate implementation. This would also be a better way to fullfill, through a certified project, the arguments of environmental responsibility required by the client. Illustrating this possibility, we introduced Natura to the project developed by FGMF for the finals of the international competition Living Steel in 2008, where we proposed a metalic construction with high environmental performance, with flexibility to adapt at all seasons.
Natural light and contact with the garden. Dry and efficient building. Environmental certification. The possibility to replicate and custom according to local condition. An object defined by its empty spaces and by the relation between interior and exterior. These concepts constituted the Santo André project, conceived and built as pilot to future replicas. As an industrialized object, after the prototype construction an analysis on the House’s whole design, construction and operation process will be made in order to adjust its program to the usual detailment before building any new unit.